ART INSTALLATION OR HOTEL?

Qiurky chairs designed by Campana Brothers for New Hotel in Athens, Greece.

THE CAMPANA BROTHERS PRESENT THEIR “NEW HOTEL” COUP

Created by Greek Cypriot art collector Dakis Joannou and Brazilian design icons Humberto and Fernando Campana, New Hotel is not merely a hotel but an astonishing work of art – a Gesamtkunstwerk in which all the senses are in an overall intensified form of visual, tactile and somatic interaction with the objects, structures and materials.

Humberto and Fernando Campana were born in 1953 and 1961 and trained respectively in law and architecture. They began working together in the mid-1980s, designing furniture inspired by their home city São Paolo. Combining high and low tech processes, the Campana brothers use recycled materials to create expressive and sumptuous objects. ...

"The Campanas form a bridge between commercial production, handicraft and the possibilities of limited edition design”
CRAIG ROBINS
Manufacturing a chair at the studio of Campana Brothers for the New Hotel in Athens, Greece.
Ladder-like chair by Campana Brothers for the New Hotel in Athens, Greece.
Inside one of the rooms of the New Hotel in Athens, Greece. Detail of a lamp at the New Hotel in Athens, Greece.
A view of one of the bathrooms at the New Hotel in Athens, Greece.

... Their iconic designs have been manufactured by leading Italian companies, including Edra, Alessi and Cappellini. "The Campanas form a bridge between commercial production, handicraft and the possibilities of limited edition design. Their work emanates from Brazilian urban culture, yet they also transcend their roots through designs that are just as relevant in New York, Berlin or Tokyo,” Craig Robins, Design Miami’s Principal explains in an interview on dexigner.com.

In the heart of Athens, Brazilian brothers Humberto and Fernando Campana have completed their newest coup for Greek Cypriot art collector Dakis Joannou. New Hotel is a true labor of love. The 79 rooms, suites and public spaces are a modern rebirth of the Olympic Palace Hotel, built in 1958; the entire building was restructured without discarding anything. The structure couldn’t have been a better canvas for the Campana brothers. The result is an astonishing work of art – a Gesamtkunstwerk in which all the senses are engaged by the objects, structures and materials. New Hotel makes its guests feel like they’re a part of vivid in-room installations. Chairs and doors salvaged from the old property reappear as masterful works of art throughout the chunky modernist building. More than just a hotel, this newest addition to the Athens hotel scene is a living piece of art that’s been built to stir the senses of everyone who stays there.


Entrance of the New Hotel in Athens, designed by Campana Brothers, with wooden details. The famous favela chair designed by Campana Brothers at the New Hotel in Athens, Greece. Fernando Campana, one of the two Campana Brothers, designer of the New Hotel in Athens, Greece.
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